LED screens to improve sports events (or any type of event).
During an event, an LED screen offers endless possibilities: it helps keep the public informed, energizes the most important moments, gives visibility to sponsors, and makes participants and attendees enjoy a much more immersive experience. It is one of those elements that, when present, makes a difference in the organization and in the memory the event leaves behind.
That was exactly what we experienced during the Women's Day race in Reus. The screen accompanied the entire day, showing photographs of the participants, event information, and advertising from collaborators.
An LED screen can change the way we share, celebrate, and remember.