When it comes to LED advertising screens, companies that come to us often have many doubts. A common confusion is comparing the LED screens that LEDLEMON offers with televisions. In fact, we can see that some companies, such as real estate and travel agencies, have installed LED televisions in their windows to promote their services.
This option is not recommended. Using LED TVs instead of proper advertising LED screens will only bring inconvenience and ultimately result in a loss of investment.
Compared with advertising LED displays, the main disadvantage of the TV is the brightness level, even if it is the most modern model on the market. When it comes to shop windows, this issue is even more prominent, because natural street light is a challenge to consider.
For example the screen of our smartphone. When we are outside in the sun, it is difficult to appreciate the content that is displayed on the screen. Even if the brightness is at the highest level, the display effect is poor, difficult, and what we want to see looks bad.
The same goes for LED TVs. Although they can be seen indoors, it is impossible in the shop window. Once the environment is naturally lit, the content displayed on the TV through the glass will be difficult to see.
The advertising LED display is that this product is manufactured to compensate for ambient light. A quality LED chip is bright enough even in the brightest time of day or in direct contact with the sun's rays to display clear and vivid images.
LED advertising displays are manufactured and designed to deliver clear and bright images even when environmental conditions are not favorable. Therefore, the LED TV cannot compete.
Also the glass of the showcase does not do the screen any favors. The stained glass windows reflect the ambient brightness very much, therefore it is important to have an LED screen with a sufficient level of brightness to counteract these factors.
LCD televisions and later technologies are fragile and delicate products, at least compared to an advertising LED display.
Installing a television in a shop window for advertising is a bad investment. While advertising LED displays are more expensive, LED technology has a durability of 100.000 hours.
At LEDLEMON we teach you the installation of advertising LED screens for shop windows to boost your business. You'll enjoy an LED screen with brilliant, high-quality images, regardless of the ambient conditions.